Key Benefits
It is now a common practice for broadcasters to use IP networks to carry video from events to distribution channels and digital platforms. However, the workflows that support this are largely built on legacy systems that are manual, high touch, and bespoke.
Not only is this expensive, but it is also very difficult to automate these processes, leading to a plethora of methodologies by which these events are advertised, licensed, published and delivered.
The world has moved on. Cloud provisioned infrastructure is ubiquitous for both public and private computing; but we are not leveraging the potential interoperable benefit and flexibility in this technological shift when it comes to distributing content across different broadcasters, service providers and vendors.
Production Efficiency
The growth of IP contribution enables a new playbook to be written with new workflows to be built that provide for production efficiency.
The use of ad hoc IP connections should free us from more fixed connections and relays in space.
Live Production Exchange (LPX) is an open API as a control layer across security boundaries of broadcasters, vendors and agencies.
In short, machines talking to machines freeing people to focus on the content.
Cost Reduction
Reducing the time and effort required to manage the logistical and technical aspects of a live production exchange.
Reducing development time to integrate between different vendor technologies and metadata schemas
Moving to cloud-native flexible and scalable infrastructure that is not always on, with defined reliability.
Improved Automation
A machine-to-machine workflow is critical to be able to automate the live production exchange.
The metadata flow from planning tools through the whole life cycle of the live production system opens the capability of full automation from the content provider to content consumer.
Sustainability
It is an objective of the project to design a serverless agile infrastructure.